新書推薦：
《
是药非药 ： 原来本草这么有趣
》
售價：HK$
64.9
《
图解计算机网络：Internet、移动通信与云计算
》
售價：HK$
65.5
《
语文课堂教学技能研究
》
售價：HK$
63.8
《
北京城史记 元代卷
》
售價：HK$
151.8
《
成功的大客户经营
》
售價：HK$
75.9
《
攀岩医学
》
售價：HK$
151.8
《
自然语言处理综论（第二版）
》
售價：HK$
218.9
《
保险代理人职业精进之道
》
售價：HK$
86.9
|
| 內容簡介： |
《商务英语泛读》系列教材以《国家中长期教育改革与发展规划纲要》为指?，登亭
來源：香港大書城megBookStore,http://www.megbook.com.hk
校培姜孟素质、应用性人才为目标，结合高校教学和商务活动实际情况，精选语料，科学编排本教材为第二册其设计十个单元，主题涵盖商务在中国、电子商务、连锁经营、现代物流、现代服务业、国际贸易、区域经济和经济全球化、商业和政府、商业和环境保护以及商业和法律事务等。本教材适合高校商务英语专业或其他相关专业学生及国际商务从业人员学习、参考。
|
| 目錄：
|
Unit One Business in China
Part One Lead-in and Warming-up
Part Two Texts
Text A: China''s Business Culture--Golden Hints for Doing Business in China
Text B: Importing from China--Managing Your Risks
Part Three Business Simulation
Part Four Fun Time
Unit Two E-business
Part One Lead-in and Warming-up
Part Two Texts
Text A: Online Shopping Is Growing Rapidly in China
Text B: Mobile Deals Set to Lure Shoppers Stuck in Line
Part Three Business Simulation
Part Four Fun Time
Unit Three Chain Business
Part One Lead-in and Warming-up
Part Two Texts
Text A: Chain Operation
Text B: KFC in China
Part Three Business Simulation
Part Four Fun Time
Unit Four Modern Logistics
Part One Lead-in and Warming-up
Part Two Texts
Text A: New Trends in Modern Logistics
Text B: What Is Logistics Management
Part Three Business Simulation
Part Four Fun Time
Unit Five Modern Service Industry
Part One Lead-in and Warming-up
Part Two Texts
Text A: Service Industry
Text B: How to Be Successful in the Service Industry
Part Three Business Simulation
Part Four Fun Time
Unit Six International Trade
Part One Lead-in and Warming-up
Part Two Texts
Text A: Current China Trade
Text B: International Trade Negotiation Tips
Part Three Business Simulation
Part Four Fun Time
Unit Seven Regional Economies and Economic
Globalization
Part One Lead-in and Warming-up
Part Two Texts
Text A: Regional Economies and Economic Globalization
Text B: International Trade Principles
Part Three Business Simulation
Part Four Fun Time
Unit Eight Business and Government
Part One Lead-in and Warming-up
Part Two Texts
Text A: The Role of Government
Text B: Fed''s Dudley Calls for Government Action to Revive Housing
Part Three Business Simulation
Part Four Fun Time
Unit Nine Business and Environmental Protection
Part One Lead-in and Warming-up
Part Two Texts
Text A: Business and Environment
Text B: The Role of a Business in Society
Part Three Business Simulation
Part Four Fun Time
Unit Ten Business and Legal Affair
Part One Lead-in and Warming-up
Part Two Texts
Text A: Some Articles of Business Law
Text B : Some Articles of Association for Limited Liability Company
Part Three Business Simulation
Part Four Fun Time
参考答案
参考文献
|
|
購物車/收銀台(0) | 在線留言板
| 付款方式
| 運費計算
| 聯絡我們
| 幫助中心 |
加入書簽
HOME
新書上架
