《Business Model You： A One-Page Method For Reinventing Your Career 9781118156315》 - Timothy - Wiley - 香港大書城

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『英文書』Business Model You： A One-Page Method For Reinventing Your Career 9781118156315

書城自編碼： 2089760
分類：簡體書→原版英文書
作者： Timothy
國際書號(ISBN)： 9781118156315
出版社： Wiley
出版日期： 2012-03-01
版次： 1 印次： 1
頁數/字數： 257/
書度/開本： 16开釘裝：平装

售價：HK$ 409.7

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內容簡介：

Aone–pagetooltoreinventyourselfandyourcareerTheglobalbestsellerBusinessModelGenerationintroducedauniquevisualwaytosummarizeandcreativelybrainstormanybusinessorproductideaonasinglesheetofpaper.BusinessModelYouusesthesamepowerfulone–pagetooltoteachreadershowtodraw"personalbusinessmodels,"whichrevealnewwaystheirskillscanbeadaptedtothechangingneedsofthemarketplacetorevealnew,moresatisfying,careerandlifepossibilities.ProducedbythesameteamthatcreatedBusinessModelGeneration,thisbookisbasedontheBusinessModelCanvasmethodology,whichhasquicklyemergedastheworld′sleadingbusinessmodeldescriptionandinnovationtechnique.Thisbookshowsreadershowto:UnderstandbusinessmodelthinkinganddiagramtheircurrentpersonalbusinessmodelUnderstandthevalueoftheirskillsinthemarketplaceanddefinetheirpurposeArticulateavisionforchangeCreateanewpersonalbusinessmodelharmonizedwiththatvision,andmostimportant,testandimplementthenewmodelWhenyouimplementtheone–pagetoolfromBusinessModelYou,youcreateagame–changingbusinessmodelforyourlifeandcareer.

關於作者：

TimClarkisaprofessorofbusiness,multimillionaireentrepreneurandauthor.HewaseditoroftheinternationalbestsellerBusinessModelGeneration.AsapsychologymajoratStanfordUniversity,Clarkdevelopedakeeninterestinvocationalcounseling.Followingthesaleofhislatestcompany,Clarkdevotedhimselfexclusivelytoteachingandwriting,focusingonhis"entrepreneurshipforeveryone"approachtopersonalcareerdevelopment.AlexanderOsterwalder,PhDisaninternationalspeaker,workshopfacilitatorandstrategyconsultant.Hewritesapopularblogonbusinessmodelinnovationatwww.businessmodelalchemist.com.YvesPigneur,PhD,isaprofessorofbusinessattheUniversityofLausanne,Switzerland.

1 Canvas
Learn to use the key tool for describing and analyzing
organizational and personal business models.
Chapter
1 Business Model Thinking: Adapting to a Changing World 19
Chapter 2 The Business Model Canvas 25
Chapter 3 The Personal Business Model Canvas 53
2 Reflect
Revisit your life direction and consider how you want to align your
personal and career aspirations.
Chapter 4 Who Are You? 81
Chapter 5 Identify Your Career Purpose 133
3 Revise
Adjust — or reinvent — your work life using the Canvas and
discoveries from previous sections.
Chapter 6 Get Ready to Reinvent Yourself 161
Chapter 7 Re-Draw Your Personal Business Model 175
4 Act
Learn to make it all happen.
Chapter 8 Calculate Your Business Value 209
Chapter 9 Test Your Model in the Market 223
Chapter 10 What''s Next? 243
5 Extras
Read more about the people and resources behind Business Model
You.
The Business Model You Community 252
Creator Bios 254
Notes 256

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